On March 26, 2026, the course “Who Is Playing and How: Artificial Intelligence and Social Media” was launched as part of the FER (Feminism and Religion) program. The first lecture was delivered by Prof. Dr. Jasmnka Hasić-Telalović, who introduced participants to the basics of artificial intelligence, explaining what AI is, how algorithms function, and how AI can be used responsibly.

A special focus of the course is placed on analyzing contemporary challenges brought about by the rapid development of digital technologies. In this context, participants will have the opportunity to explore in greater depth the phenomenon of bots and their role in shaping public opinion, as well as the ways in which automated content influences the perception of reality in the digital space.

The course will also address the important relationship between artificial intelligence and education, with an emphasis on both the opportunities and the ethical dilemmas arising from the use of AI tools in teaching and learning processes. Particular attention will be given to critically examining how technology can enhance education, but also potentially deepen existing social inequalities.

One of the key segments of the course focuses on recognizing and deconstructing gender stereotypes reproduced through social media, video games, and animated content. Participants will analyze how digital media shape perceptions of gender and identity, and how algorithms may unconsciously perpetuate stereotypes.

Through this interdisciplinary approach, the course aims to connect issues of technology, gender, and social responsibility, empowering participants to develop an informed, critical, and ethical relationship with the digital environment in which they operate daily.